IDENTIFYING STAKEHOLDERS AND ISSUES
Who are the people/communities impacted by your activities?
How can they affect your project, operation or brand?
What do I need to do to meet their expectations?
EEM’s services related to stakeholder and issue analysis are designed to answer these questions and provide valuable input to your organization's engagement strategy. Our methodologies enable clients to:
- Prioritize stakeholders and issues according to quantified evaluations of impact, influence, opportunity and risk;
- Identify synergies between organizational and stakeholder priorities in order to align activities and investments accordingly.
NEED A GRAPHIC HERE OF HOW THE VARIOUS INFORMATION GATHERING ELEMENTS (SURVEYS, BASELINE, SOCIAL MEDIA FIT INTO THE ANALYSIS AND MITIGATION STEPS IN SOCIAL RISK ASSESSMENT AND COMMUNITY RISK ANALYSIS
Services
Social impact assessment
- Identify and prioritize community issues resulting from project development, operational expansion, or facility closure;
- Develop strategies to address both direct impacts and broader social / community issues in a manner that generates long-term value and progresses seamlessly across development-to-implementation transitions.
Socio-economic community profiles
- Develop a quantitative profile of communities impacted by your organization, its activities, products and services;
- Draw upon diverse data sources from community-based organizations, recognized statistics agencies, as well as direct data gathering;
- Inform community investment and community relations activities with a tangible profile of the community and key issue areas;
- Monitor changes in the community profile over time and distinguish between the positive or negative impacts caused by your organization and those caused by other sources.
Stakeholder surveys
- Develop and deliver survey products appropriate to your sample’s context and to gather data on key community development issues;
- Generate reliable and quantitative information as well as prioritization's to feed engagement and investment strategies as well as organizational decision-making.
Social media stakeholder intelligence
- Identify critical issues before they surface and key information sources and opinion-leaders (influential online stakeholders);
- Develop a snap shot of the online debate related to key brand, product, project, or community-related issues for your organization;
- Develop specific social media stakeholder engagement and communications strategies;
- Ensure that your stakeholder and social risk identification is exhaustive by including the ‘invisible’ stakeholder.
Community risk analysis
- Articulate key social or community drivers, identify related issues or opportunities, and evaluate specific impacts to the project, operation or entire organization;
- Evaluate probability/likelihood and consequence of impacts using proven and robust risk assessment methodology and tools;
- Prioritize according to risk and opportunity and develop appropriate strategies to address them in a manner that generates long-term value and progresses seamlessly across development-to-implementation transitions.
Products
EEM offers the following turnkey social assessment consulting packages to its clients: